How to Use Operational Data to Increase On-Site Conversion Rate

A talk by Akhilesh Srivastava
Founder and CEO, FenixCommerce

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About this talk

  • Pre-purchase customer experience matters.
  • Customers will pay little bit extra for premium and personalized experience.
  • Merchants don't have to leave money on the table.

Akhilesh Srivastava

Founded by a group of Ecommerce industry veterans in 2017, our mission is to help brands build and maintain lasting, transparent, mutually beneficial relationships with their customers. We are working toward this goal by developing and evolving solutions that reduce friction in the online purchase experience—increasing conversion, reducing cart abandonment, and in general, radically improving customer experience in the process. Our current solution offerings reduce friction by determining optimal delivery options in real time, then presenting this information to customers anywhere they may want to see it (on your product page, cart, or checkout). In the future, we’ll be rolling out solutions that uniquely address even more customer experience issues.

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